Did you know that over half of the retail customers with an urgent issue prefer having support conversations over the phone, followed by text messaging, which is preferred by about 30% of customers? And that 71% of consumers expect companies to deliver personalized interactions, and 76% of them get frustrated when it doesn’t happen? Pretty surprising statistics in a digital world, right?
So what does this mean for businesses? It means that call centers and support centers are here to stay and the experience they deliver with a client is crucial for retention. So, happy client, happy call center experience. But even if calling doesn’t look like a Millenial or Gen Z thing, setting up a call center and managing it definitely has to look and feel like a Gen Z thing, aka, flawless and automated.
This is where Aircall comes in handy. And more than that, here comes the Aircall - HubSpot integration. But first, let’s recap some basic things about Aircall. Aircall is a cloud-based phone system designed to revolutionize business communications. It provides companies with the ability to manage phone calls effectively while offering advanced features like virtual phone numbers, call recording, smart call distribution, and more. Aircall's intuitive setup and integration capabilities make it an excellent fit for businesses looking to elevate their customer support and sales efforts. Added to that, the HubSpot integration will definitely be a game changer for your brand’s call center.
The Power of HubSpot Aircall Integration
Unified customer data
The integration between HubSpot and Aircall allows you to centralize your customer data. This means that you can access call history, call recordings, and other valuable call-related information directly within your HubSpot platform.
Efficient call handling
With Aircall integrated into HubSpot, incoming calls can be intelligently routed based on predefined rules and criteria. This ensures that the right team members or departments handle the calls, reducing waiting times for customers and improving overall efficiency.
The seamless flow of communication data between Aircall and HubSpot promotes collaboration among your teams. Sales and support teams can access call logs, notes, and other relevant information, allowing them to work together to address customer needs more effectively.
You can automatically send follow-up emails after calls, update customer records, or assign tasks to team members—all of which saves time and ensures consistent follow-up.
The integration provides valuable insights into call performance, response times, and other essential metrics. These insights enable you to make data-driven decisions to improve your communication strategies and optimize team performance.
In conclusion, whether you're focused on sales, customer support, or both, the HubSpot Aircall integration is a powerful tool that will help you strengthen relationships, boost efficiency, and drive business growth.